Tuesday, April 5, 2011

My Failed (?) Attempt at My First Fitness Studio

The summer of 2010 was supposed to be My Summer. It was the summer of dreams, the summer when all that I had worked so hard for would come to fruition. I partnered up with an old friend who was searching for a fitness studio to call her own, while I was looking for a home-base for my personal training and Beachbody fitness company. We found a site, signed a month-to-month lease, and brought in our equipment.

We networked all over Quincy, Mass and held auditions for local fitness enthusiasts. Although the turnout was MUCH smaller than we had anticipated, we were still very hopeful. After all, this came together too easily. It was meant to be. Wasn't it?

Grand Opening was scheduled for November! It was the merger of minds that would not fail....

My Beachbody Coaches are still with me,
working hard at making this a reality
And then suddenly, the magic began to disappear. The crowd we expected to come beating down our door, never even made a peep. I was beginning to spend so much time away from home trying to make this happen, that I felt myself pulling away from those who supported me the most. Even my original clients, who were dedicated to their exercise regimen, refused to troop over to my new fitness studio.

What had I done? I relocated to a site where those who I actually served could not access me. My family didn't see me because of all the running around I was doing, and I was drying up all of my savings to make this "dream" a reality. Then after a while, I noticed that they only thing in the studio was my sweat... not my presence. I was promoting, paying, and stressing- and I hardly ever stepped a foot in the door.

So, after a long conversation with my wife and my VP, I decided to pull out of this joint venture. My decision- not theirs. I am glad that my business partner and friend has decided to work at keeping her part of the business going. She recently started a pole fitness class there.

But for me, I pulled my equipment out and am the process of relocating. I'm back to focusing on at-home personal training until I bring the Mind Ur Body Fitness Wellness Center into fruition.

It will appear in the divine time, and not a moment sooner.

Someone asked me if I feel saddened by my departure.

My response? I feel relieved!

My wife and I know that our dream is not over. We are
no longer at the beginning of the journey, nor are we
very far from our destination
.

5 comments:

Modifying Mimi said...

i love this story Mike and i am so happy to be your first original client

KM Thompson said...

Thank you Mimi. This post meant a lot to me. It was very personal and I feel that the story needed to be shared.

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